Most fountains are a plastic bowl with a pump in it.
We started from the other end: what would a water bowl look like if someone who cared about the kitchen designed it, and then added the pump?
Cats and dogs are wired to drink from moving water
A still bowl goes flat, warm and slimy within hours. Moving water stays cooler, picks up oxygen and smells fresher, which is why cats drink from the tap and dogs from a puddle, and both ignore the bowl next to them.
Bram keeps three litres circulating through an activated carbon filter all day, so the water your pet drinks at 9pm is as fresh as the water you poured at 7am.
Six things we got right
Every decision on Bram was made by people who have owned the plastic fountains and hated cleaning them.
Cordless
Sits on an induction base. Lift it off to clean and refill, drop it back on. No cable across the floor, no plug by a water bowl.
Stainless steel bowl
No plastic taste, no scratches for biofilm to hide in, and it goes straight in the dishwasher.
3 litre capacity
Enough for a large dog, a cat or a multi pet household to go days between refills.
Activated carbon filter
Catches hair, food debris and odours as the water circulates. Swap it in seconds, every two to four weeks.
Quiet pump
A soft trickle, not a hum. Adjustable flow so you can turn it almost silent at night.
Water level window
See how much is left without lifting the lid. No more finding an empty bowl at bedtime.
Bowl. Plastic fountain. Bram.
We're not going to pretend a bowl doesn't work. It does. It just needs washing twice a day to stay clean, and nobody does that.
| Bram | Plastic fountain | Water bowl | |
|---|---|---|---|
| Water stays fresh | All day, filtered and moving | Moving, but plastic taste | Hours, then flat and warm |
| Slime and biofilm | Steel resists it | Builds up in scratches | Builds up daily |
| Cleaning | Bowl in the dishwasher, pump under the tap | Fiddly parts, hand wash only | Daily scrub |
| Power | Cordless, induction base | Cable across the floor | None |
| Capacity | 3 litres | 1.5 to 3 litres | Usually under 1.5 litres |
| Looks in your kitchen | Like it belongs there | Like a pet shop | Fine, until it's dirty |
| Guarantee | 30 day money back, 2 year warranty | Varies | None |
Cleaning cadence based on our own testing with a dog and a cat. Your mileage will vary with water hardness and how much your pet drools.
Made to be seen
Brushed stainless steel, a square footprint that sits flush against a wall, a base the colour of your floor rather than the colour of a chew toy. There's no logo on the front and no cartoon paw print anywhere.
It's a fountain your pet drinks from and your guests ask about.
We wanted one we'd actually leave out
Every fountain we bought looked like it came from a pet shop, hummed like a fish tank and grew slime in corners we couldn't reach. So we made the one we wanted: steel, cordless, quiet, and good looking enough to live next to the kettle.
Bram is a small British company. The Founding Drop funds our first production run, which is why the price is what it is. Thank you for backing us.
George, founder
Our storyReserve your Bram for £99
Full price £129 once the first run ships. 30 day money back either way.
Ships December 2026. Cancel any time before dispatch.